Wednesday, April 28, 2010

Racy Advertising is Also Bad Business

Awhile ago, I posted about being tired of American Apparel's pornographic ads that keep showing up online. According to the economics blog Barking Up the Wrong Tree (which is definitely worth looking over), racy advertising also signals to consumers that a product is "'indistinguishable from its competition,' and that it is generic."
http://www.bakadesuyo.com/what-sex-in-marketing-really-means
I guess being modest isn't necessarily bad business.


On an unrelated note, these are cool:
http://www.behance.net/Gallery/Ghost-in-the-Machine/453082


Thursday, April 22, 2010

You have got to be kidding me...

If this article is accurately portraying the situation, Antonio Tajani, the European Union commissioner for enterprise and industry, thinks vacations are a human right.

"An overseas holiday used to be thought of as a reward for a year’s hard work. Now Brussels has declared that tourism is a human right and pensioners, youths and those too poor to afford it should have their travel subsidised by the taxpayer."

Read the article here (it's short).

Also interesting, see how opinions about needs and wants have evolved over the years:
http://economix.blogs.nytimes.com/2009/02/09/luxury-or-necessity/

Personally, I wouldn't say any of the things in that first graph (clothes dryer, dishwasher, home computer, cable or satellite tv, home air conditioning, car air conditioning, microwave) are necessities, but then again I spent two years in a 3rd(ish) world country.